Kellogg's - Holiday Baking Challenge

Enter to Win a Trip to Compete in a Baking Challenge in NYC

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Do you have a talent for creating delicious baked desserts? If so, enter your best into Kellogg's Holiday Baking Challenge for your shot at being one of four people to win a free trip to New York City to compete in a live baking challenge. The winner of the challenge will also receive a $1,000 gift card.

Sweepstakes Links:

Click Here to Enter this Sweepstakes
Click Here for the Official Sweepstakes Rules
Click Here for the Sweepstakes' Home Page

Note: If the sweepstakes entry link doesn't work for you, try entering through the home page and looking for a link to the sweepstakes.


Cash Sweepstakes, Creative Contests, Gift Certificates Sweepstakes, Holiday Sweepstakes, Photography Contests, Recipe Contests, US Vacation Sweepstakes, Medium Sweepstakes, One Entry Sweepstakes


USA, 18+

Start Date:

October 19, 2018

End Date:

December 12, 2018 at 4:00 p.m. ET

Entry Frequency:

One time per person

Sweepstakes Prizes:

Grand Prize: The opportunity to have the winner's Baking Challenge Recipe featured at Kellogg's NYC for up to one week and a $1,000 gift card. (ARV: $1,000)

Finalist Prizes (4): A four-day trip for two to New York City where the Finalist will compete in the Baking Challenge. The prize includes airfare, hotel, ground transportation, $500 spending cash, and the opportunity to work with the mentor. (ARV: $3,500)

Additional Comments:

To enter, submit a video of two minutes or less that introduces yourself, your affinity for cereal, and your original baked dessert recipe. Your recipe may use Kellogg's cereal, but it doesn't have to. Your entry must also include two or three pictures of your completed dish. See the rules for more details and restrictions.

Four finalists and two runners-up will be chosen by judges on the basis of perceived taste (40%), visual appeal (30%), and most creative recipe (30%).

Each finalist will be provided with a mentor from Kellogg's and will work together with the mentor to develop a new cereal-based dessert recipe. The cereal they use will be randomly assigned by the sponsor.

The finalists will then compete in a live baking challenge where they prepare their new recipe for the judges. The recipes will be judged on the basis of: creative use of Kellogg's Cereal (15 points), taste (15 points), appearance (10 points), and aroma (10 points). See the rules for more details.